Objectives-Oriented Evaluation

From EvaluationWiki

Objectives

An objective is the statement of a result to be achieved. Each general objective can be broken down into more precise statements, which then determine the activities, people and means necessary for the success of the program.

Objectives dictate the line to be followed and serve as markers by which the results and their impact can be assessed. Only if objectives are stated in a strict and unambiguous manner can a value judgement be made about the running of a program.

Stated more precisely, an objective is a concrete and realistic statement of a desired outcome, encompassing qualitative and quantitative indices (what?) limited in time (when?) and space (where?), and which must satisfy a specific need (why?) of particular individuals or of a particular group (who?).